With its multi-channel publishing and digital management applications, WoodWing has revolutionized Yaffa... the greatest change has been streamlining the workflow and reducing production time from seven weeks to three, resulting in more time to sell.
The production processes had to be optimized due to Print Editors becoming Brand Managers and therefore
Yaffa Media looked into two other solutions, but neither product progressed past the phone call stage. WoodWing's partner, Creative Folks, was the only vendor able to show a complete system consisting of a multi-channel publishing and digital asset management application, promising an impressive ROI. WoodWing's applications had all of the facilities that Yaffa Media required to change the workflow, and also the ability to plug-on other products, making up the entire environment.
The integrated publishing and digital asset management environment significantly improved our multi-channel content production.
Enterprise is integrated with